Maximizing Enterprise Value: Transforming Go-To-Market Planning for Growth, Retention, and Stability

Hitting growth and profitability targets in today’s fast-paced technology landscape requires a smarter, more connected approach to go-to-market (GTM) planning. It’s easy to get lost in endless and inefficient planning cycles and rely on outdated reports with incomplete data in spreadsheets. To overcome these hurdles, many Revenue leaders are teaming up with their Finance counterparts to transform the entire process, reduce planning time, and increase speed and confidence in decision-making. 

Join Anaplan and Deloitte for an on-demand webinar to discover how enhanced GTM planning, and data-driven decision-making can shape the future of tech companies. Learn how to respond to market changes faster, optimize resource allocation, and drive growth throughout the revenue lifecycle. 

Key Takeaways: 

• Effectively capture growth and revenue opportunities by sizing your market and segmenting accounts based on propensity to buy and potential ROI, contributing to a 15% increase in deal sizes for new logos.
• Drive higher net revenue retention by enhancing quota attainment for upsell and cross-sell opportunities with your existing customers, leading to a 5% improvement in net retention.
• Reduce employee attrition and improve productivity by optimizing your coverage models, territories, quotas, headcount, and marketing plans, resulting in a 5% decrease in employee attrition.
• Optimize capacity and compensation by refining your capacity planning and compensation models to motivate sellers and help new hires ramp up quickly.
• Predict future revenue effectively by enhancing collaboration between RevOps and Finance to improve forecast accuracy and derive actionable insights.

Discover how an agile, integrated, end-to-end approach to GTM planning can help tech companies grow faster, utilize resources more effectively, and retain valuable talent.